David’s Bridal, Inc., the nation’s leading bridal house has unveiled its Spring 2025 Bridal Collection rooted in the artistry of design, with the help of reality TV star and style icon, Kelsey Anderson. At the heart of the Spring 2025 collection is meticulous craftsmanship and the timeless artistry that has made David’s a household name – almost every dress in the collection proudly showcases a handmade element, with some requiring more than 20 hours of handwork to create. To celebrate the individuality and craftsmanship of the newest bridal collection, David’s tapped Kelsey to help personify the authenticity, personality, and passion she shares with the collection. In her first bridal collaboration, Kelsey brings the magic of David’s to life as she prepares for her own walk down the aisle.
“Planning my wedding is such a special chapter in my life, and starting my dress journey with David’s Bridal has been the perfect way to discover all of the latest bridal trends and fashions,” said Kelsey Anderson, Reality Star and current bride-to-be. “With David’s Bridal, I get to share with fans the start of my dream bridal journey, starting with finding the perfect dress. This collection truly blew me away in person – the designs and quality fabrics captivate you. It so clearly marries incredible craftsmanship with effortless romance, and I’m honored to showcase these beautiful and chic designs that will make every bride not only feel the love that goes into every stitch of these gowns but like a true bridal vision on their big day.”
Southern Bride conducted an exclusive interview with Viola Chan, Head of Couture & Design at David’s Bridal:
“With this collection, we’ve pushed the boundaries of artistry and innovation without sacrificing quality or accessibility for the modern bride. Every gown is designed with intricate hand-stitched details and quality fabrics, showcasing trending and trendsetting silhouettes to match every bride’s aesthetic. David’s Bridal’s mission is to make every dream wedding a reality, and we truly believe we’ve accomplished that with our Spring 2025 collection.”
SB: How did this collaboration with Kelsey Anderson come together? What do you hope this partnership would achieve?
With this collection, David’s Bridal pushed the boundaries of artistry and innovation, highlighting the brand’s commitment to craftsmanship and detail. David’s was excited to tap Kelsey Anderson as the face of its spring collection, as we believe she personifies the authenticity, personality, and passion that we created with this collection. With this recent collection, we want every bride to experience the quality that David’s brings to its dresses and that modern, couture designs and handmade details can be accessible for any bride and price point.
SB: What fresh perspective did Kelsey bring to an already well-established bridal house?
Having Kelsey as the face of our campaign brings a fresh and personal touch to David’s Bridal that makes the collection feel more authentic to the modern bride, aligning with David’s Bridal’s mission to celebrate every bride’s journey. Kelsey helped to highlight the emotional connection that brides have with their wedding dresses and exemplified how your dress should reflect your personal style and personality.
SB: Has Kelsey picked out her David’s Bridal wedding dress yet?
Unable to answer this question but Kelsey’s favorite dress from the collection is the beautiful Draped Satin Sculpted Neckline Ball Gown.
SB: Does the collaboration include any accessories?
The David’s Bridal Spring 2025 collection includes intricate veils, stunning hair pieces, and exclusive shoes. The main focus of the collection is to showcase unparalleled craftsmanship and intricate hand-designed details blending modern elegance with affordable luxury in each dress. Almost every dress in the collection proudly showcases a handmade element, with some requiring more than 20 hours of handwork to create. The collection features 82 new styles, including 63 bridal gowns, in sizes ranging from 0–30W, tall and petite. Pricing ranges from $200 to $3,600, redefining accessibility in bridal fashion.
SB: What bridal trends can we expect in 2025?
In 2025 we can expect to see modern silhouettes, corsets, and basque waistlines, all of which are included in the Spring Collection! Every gown is thoughtfully designed with intricate hand-stitched details and high-quality fabrics, highlighting the latest trends and fashion-forward silhouettes to suit every bride’s aesthetic.
“Our 2025 Spring Collection almost feels like a reintroduction of David’s Bridal,” added Kelly Cook, President of Brand, Technology and Finance at David’s Bridal. “What Viola and our team of industry-leading designers have created is a bride’s fever dream! Every dress in the collection has a handmade component, allowing us to provide brides with a couture, fashion house creation within the modern brides’ budget. We want every bride to look and feel like a designer bride and this collection makes that happen because they truly are all designer pieces.”
In addition to the new Spring collection, brides can join Kelsey as a Diamond Bride and take advantage of exclusive perks and deals through the Diamond Loyalty Program, allowing them to receive 15% off their first purchase, and share the gift of fashion with everyone in their bridal party, including 10% off bridesmaids dresses. Diamond Members can also take advantage of The 8 Dress Edit, and save 10% off of David’s vast assortment of little white dresses suited and styled for all wedding activities. With almost three million members, David’s Diamond Loyalty program is the industry’s only loyalty program offering shoppers the best perks and deals to save on every shopping trip and earn points for a free honeymoon.
To learn more about the next level caftsmanship of the new Spring 2025 collection and shop, visit David’s Bridal.
