Joanna August Spring 2017 Collection: Pretty In Pink
Inspired by romantic, neoclassical ballet and movement, the Joanna August Spring 2017 Collection is the designer’s most feminine (yet modern!) collection to date. Known for glamourizing the traditional wrap dress, this collection features the Alessandra – a double skinny-strap pleated wrap dress sure to flatter all your maids, the Brianna – a ruffled tulip-skirt wrap dress with adjustable straps, and the Rebecca – a flutter sleeve wrap dress that combines effortless and timeless style with our soft and bohemian collection.
The Spring 2017 Collection also features game-changing separates like the Natasha Skirt – a pleated maxi skirt with a feminine slit in the front and zippered back, and the Thea Skirt – an adorable mid-length tiered skirt that maids will surely wear time and again – but nothing gets us as excited as the introduction of the Alex Bodysuit! First of it’s kind, the Alex Bodysuit is the missing component in flattering bridesmaids tops that girls will have use for long after the ceremony is over. Alex can be worn off the shoulder or on top of the shoulder, and is a thick, stretchy crepe that holds everything in without stretching completely out.
The new colors accompanying this collection fill out the ever-popular neutral blush palette with Pretty In Pink and Wildflower Blush – the first print from Joanna August. Beautiful on its own or styled with Tiny Dancer, Bohemian Rhapsody, Rolling Stone and All Tomorrow’s Parties, Pretty In Pink and Wildflower Blush are exciting additions to customer favorites. A romantic ballet-themed shoot seemed like the perfect setting to showcase how this classic yet bohemian collection moves and pairs together. We are so excited about this collection.
photographer: Tyler Parker | dresses: Joanna August | hair: Kat Thompson | makupe: Kristee Liu | jewelry: Adrina Reyter | models: Rina Karuna, Amanda Gullickson, and Autumn Kendrick